Choosing the right shopping cart is not a decision to be made lightly. There are a lot of them out there and they don’t all support the same tools and functions, so you need to think about your customers’ needs and choose a shopping cart that supports the features necessary for your business. To help this process along, we’re offering our in-depth reviews of Payza-supported shopping carts.
PrestaShop Review (PrestaShop.com)
PrestaShop is one of the most widely-used e-commerce solutions in the world, it is included on 0.5% of all websites on the internet. Published under the Open Software License (OSL), PrestaShop’s popularity among websites using open source technologies is 9% – meaning roughly 1 out of every 11 websites using open source software is using PrestaShop.
One of PrestaShop’s most popular features is their shopping cart software. In our overview of the best shopping cart options for Payza users, we’ve already taken an in-depth look at Magento and WHMCS, two very powerful and popular solutions. Compared to those platforms, PrestaShop has two very attractive advantages.
Uniquely, PrestaShop offers a complete shopping cart software package, perfect for merchants who have no developer skills of their own. The installation is known for being one of the most painless on the market, and the backend interface is intuitive and easy-to-use, allowing even total beginners to build and customize their shopping carts.
Free service with paid add-ons
Equally important for online sellers just starting out, PrestaShop is the only free, fully hosted open-source e-commerce shopping cart platform on the market. There is no trial period – it is free to use for as long as you want to use it. There are paid add-ons and additional features, but everything you need to run a customized shopping cart for your online store is available to you at no charge.
The freemium model allows PrestaShop to eliminate the financial barriers to online entrepreneurship that can deter cost-averse merchants, but the inclusivity of this solution doesn’t stop at price. PrestaShop is offered as either downloaded or cloud-hosted software and available in over 60 languages, so e-tailers all over the world can host their online stores in the cloud, helping to make e-commerce accessible globally.
The downside of the freemium model is that PrestaShop’s income is limited to the sale of add-ons, so they are not able to provide dedicated support staff. Instead, there is a community of open-source developers that maintain an official PrestaShop forum, where users can get help for their issues.
PrestaShop is also well aware of its role and popularity among small businesses, entrepreneurs, and others who are new to e-commerce, so it foregoes some more intensive features and functionality in favor of usability and accessibility. For this reason, Magento is a better choice for large established businesses with dedicated developers on staff who want something fully versatile and customizable, while PrestaShop offers a more basic, entry-level platform that still offers everything a small business could need.
- Totally free-to-use
- Comes with built-in shopping cart templates
- Easy, intuitive administration panel
- Less out-of-the-box and custom features
- Limited SEO functionality
- No dedicated support team
Payza-integrated shopping carts allow merchants to provide a simple and familiar checkout option for their customers. Your clients can make single-step, multi-item purchases and every transaction will be securely and instantly processed by Payza. PrestaShop’s free, secure and open source shopping cart platform comes complete with over 275 features that have been carefully developed to assist business owners in increasing sales with little effort.
PrestaShop – “PrestaShop was founded in 2007 with a mission to provide world-class ecommerce software through open source innovation. Today more than 250,000 ecommerce stores in 195 countries run on PrestaShop technology.”
DOWNLOAD THE PRESTASHOP MODULE: PrestaShop Shopping Cart Module for Payza
Magento Shopping Cart Review
Choosing the right shopping cart is not a decision to be made lightly. There are a lot of different options out there and each one provides a different set of tools and features. When choosing a shopping cart, you need to think about the needs of your customers in order to know which option provides the features necessary for your business. To help this process along, we’re offering in-depth reviews of Payza-supported shopping carts, starting with Magento.
To call Magento just a shopping cart really doesn’t do it justice. Founded in 2007, Magento is an open-source, full-service e-commerce platform and content management system. Written in PHP, the platform is fully customizable and easily scalable for a growing business. That means that Magento is designed to grow with your company, making it an ideal choice for new and established e-commerce businesses. If you want to launch or upgrade an online store consider Magento for the strength of the platform’s expansive features and its sheer popularity.
Marketed as “The World’s Most Flexible Commerce Platform,” Magento is certainly one of the world’s most popular. In May 2015, AheadWorks released a report that put Magento’s share of the e-commerce platform market at a massive 30%. Magento 2 was launched later that year, which improved upon the platform’s design and functionality.
Two Versions of Magento
There are two versions of Magento to consider, each designed to meet specific needs.
- Community Edition – The free version of Magento, which you can download directly from their website and host on your own server. This is the only version you need to install to have the Magento shopping cart module for Payza. For a small fee, the Community Edition is also available as a hosted service. This means you won’t have to install anything yourself.
- Enterprise Edition – The paid version is set up for you by Magento and is designed with large companies in mind. Unlike the Community Edition, the Enterprise Edition gives you access to Magento’s partners and certified developers who can help you get started and manage your online store.
Finding a platform that is reliable, flexible, and affordable can be a challenge – usually, you can get only two of those qualities. Magento’s popularity stems from the fact that it is one of the few services to provide all three. E-commerce business owners love the software’s cost-effectiveness, which ranges from the free version, with both free and paid plug-ins and add-ons, to the versatile paid versions aimed at larger enterprises. Pretty much any feature you could want is available in Magento, especially if you have the coding skills to take advantage of them.
There is one drawback though, the free version doesn’t include technical support from Magento staff. You need to have some technical know-how to configure and customize your website, or hire a developer to do that for you. Since it is such a robust, versatile platform, integration can pose a challenge for business owners who are not familiar with programming. Magento also does not include templates in any edition, so if you’re looking for a “plug-and-play” content management system, this may not be the platform for you.
If what you need is a shopping cart for your existing website though, using Payza’s free Magento shopping cart module with the free Community Edition is as plug-and-play as you can get. Just download Magento from Magento.com and then visit our Supported Shopping Cart Modules page to download the module.
- No templates
- Developer skills required
- No free hosting
Payza-integrated shopping carts allow merchants to provide a simple and familiar checkout option for their customers. Your clients can make single-step, multi-item purchases, and every transaction will be processed securely by Payza, with the funds landing in your account instantly.
Magento: “More than 240,000 merchants worldwide put their trust in our eCommerce software. Magento’s eCommerce platform gives you the tools you need to attract more prospects, sell more products, and make more money.“